5 Benefits of Blogging for Your Small Business

The Case for Small Business Blogs

Here are some of the most important benefits of having a blog for your business:

  • bussiness blogBoost Search Engine Optimization-Search engines love fresh content. What better way to provide frequent content than with blog posts. By blogging consistently, you give Google and other search engines new content to index and you create opportunities to plug in those all-important keywords to increase your visibility on search engine results pages (SERPS).
  •  Develop Relationships with Potential and Existing Customers-Blogging allows you to connect with your site visitors. This can be accomplished by asking your readers questions at the end of your posts to get the conversation going or by simply allowing comments and feedback. By reviewing and responding to readers’ comments, you can create a rapport with your audience, build trust, and gain valuable insight into what your customers are looking for.
  • Establish Your Business as an Industry Leader-No matter how small your business is, you can build trust and clout within your industry by providing valuable, expert information in your blog posts. Over time, you become a “go to” resource for helpful, informative content, which can ultimately lead to higher customer conversion rates. This is especially important for small businesses looking to gain credibility to compete with larger companies.
  • Connect People to Your Brand-Blog posting allows you to show a personal side of your business that perspective and current customers won’t see through outbound marketing techniques. Blogging gives others a sense of the corporate standards, vision, and personality of your company.Create Opportunities for Sharing-Every time you blog, you create an opportunity for your audience to share your blog with others. Whether they link to your blog post, tweet it, or email it to others, it’s free marketing and it further validates you as a credible business.

This is especially important for small businesses looking to gain credibility to compete with larger companies.

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This is especially important for small businesses looking to gain credibility to compete with larger companies.

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Tips on Investing in the Perfect Misting Fan

Summer is the perfect time for vacations: strolling in the park, visiting a number of beaches, and getting the perfect summer tan. On the other hand, with summer also comes discomfort brought by the unbearable heat and the constant state of sweating. People keep on finding ways to cool down, even going as far as taking endless showers just to feel refreshed. Thankfully, technology has found a great solution to the sticky sweat feeling during hot days with the creation of misting fans. Why take a lot of showers within the day when one can invest on misting fans and get the same refreshing results at the end of the day?

After reaching a decision to buy a misting fan, one should not just immediately purchase the first misting fan he sees. Certain tips could be done to ensure that the perfect misting fan is brought for the occasion:

  • Define the main reason for buying misting fans.

fanSince its creation, the misting fan has branched into different varieties, depending on how the buyer would be using the device. There are fans created solely for outdoor use, and then there are those that would work best indoors. There are also those made to fit a residential setting, a commercial one such as retails stores and restaurants, and an agricultural one such as barns, farms, and greenhouses. Some residential fans could also work in commercial settings, depending on the size of the area.
What the buyer could do is check the size and location of the place and match it with the power of the fan. A standard misting fan runs 500 psi to less than 1000psi but this degree of power is prone to spraying rather than misting and would therefore work best outdoors such as gardens, barns, or near swimming pools. To ensure that the fans would produce mist and not just spray water, check for the psi range of the fans; a good misting fan runs at 1000psi or higher.

  • Establish a price range.

The price of the misting fan could go as low as a few hundred to staggering thousands of dollars. The value of the device would depend mostly on its main use- that is why it is important to identify first the reason for buying one. In terms of pricing, the normal indoor residential misting fan is one of the least expensive classes as it is the simplest and does not necessitate a high power requirement. As is the norm, added features entails added cost. However, a misting fan really is a great investment so one should not be as hesitant in throwing in the additional dollars. What is a few more dollars as compared to another purchase of misting fan when the first one breaks immediately?
A great tip in buying a misting fan is to invest in one with the metal head and blades rather than the plastic one. The metal-based fan would last longer outdoors, is sturdier, and is less prone to wear and tear.

  • Ask. Don’t hesitate to ask the salesman a lot of questions.

Before purchasing, ask the salesperson the main feature of the misting fan. Compare it with the other ones and see which would work best for the area. Describe the location of the fan to the sales representative and ask for advice. Let him get into the details and clarify all the confusing points of the appliance.

Misting fans are a great investment to beat the summer heat and are one of the least expensive alternatives of cooling. These few tips could ensure that one could purchase a misting fan that would last for a number of summer days to come.

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